The partnership comes at a critical time, as smart home device manufacturers face increasing pressure to meet the demands of security, regulatory compliance, and interoperability in a rapidly growing market. With the global smart home market projected to grow from $147.52 billion in 2025 to $633.2 billion in 2032 (a compound annual growth rate of 23.1%, according to Fortune Business Insights), the integration of DigiCert Device Trust Manager with Panasonic’s PAN-MaX service streamlines Matter certification and accelerates the delivery of secure, compliant devices.

“DigiCert is a key Matter partner and one of the few trusted authorities that can issue Matter device accreditation certificates,” said Kevin Hilscher, senior director of Product Management at DigiCert. “Thanks to our partnership with Panasonic Industry Europe, customers can now request certificates instantly through a fully automated system, eliminating extra steps and streamlining security. This process helps manufacturers focus on innovation, ensuring that Matter security and certification accelerates business rather than slowing it down.”.

“The smart home revolution requires a foundation of trust to thrive,” said Chetan Joshi, product director at Panasonic Industry Europe. “Panasonic Industry Europe and DigiCert are setting a new standard of trust, where smart home devices are not only connected but also secure and certified from the moment they are manufactured. By combining Panasonic’s innovative PAN-MaX certification service with DigiCert’s industry-leading certification services, we ensure that manufacturers can achieve Matter certification effortlessly and without sacrificing speed for security.”.

For years, manufacturers have struggled to integrate security and certification into production. Too often, these are treated as secondary, leading to costly delays and compliance issues. By integrating DigiCert® Device Trust Manager with PAN-MaX, manufacturers gain:
• Automatic issuance of Device Certification Certificates (DACs): Certificates are requested and applied in real time, without manual intervention, and DACs provide encryption, identity, and authentication for devices.
• Built-in security and compliance: Wireless modules are Matter-ready, with built-in authentication from day one.
• Faster time to market: No more waiting for manual certificate approvals. Security is ensured on the production line.

About Matter:
Matter is the interoperability standard launched by the Connectivity Standards Alliance (CSA) and developed by leading names in smart home technology, including CSA members DigiCert and Panasonic. Matter aims to create a universal language that allows smart devices to communicate across ecosystems such as Apple Home, Google Home, and Amazon Alexa.

For manufacturers, Matter compliance is not just a feature; it's a requirement. All Matter devices must have a Device Authentication Certificate (DAC), a digital proof of compliance issued by a CSA-approved Product Authentication Authority (PAA). DigiCert is a PAA with many Matter certification clients. Without a DAC, a device simply won't work within a Matter ecosystem, leading to delays, challenges, and missed opportunities in an ultra-competitive market.