Integrated Systems Europe (ISE) and AVIXA announce the second edition of the AV Experience Zone, a four-day event taking place as part of ISE 2022 (FIRA de Barcelona, May 10-13) designed to bring end customers in Spain closer to the professional audiovisual (AV) industry and integration companies. At this special event in Spanish, participants will be able to interact with the most cutting-edge solutions on the market, with real-world case studies, customer testimonials, and presentations from leading industry professionals. The program will cover various topics primarily focused on the Retail, Corporate, Education, and Hospitality sectors. Guided tours of the ISE exhibition area will also be offered.
The AV Experience Zone brings together more than 25 leading Spanish companies in the sector, including manufacturers and integrators. Topics to be covered include the retail revolution through new experiences, the design of immersive virtual environments, audiovisual technologies for education today and tomorrow, the future of events, trends in collaboration and unified communications, digital signage for captivating audiences, and more.
There will also be a session organized by ZOOM Festival and AVIXA where new models of audiovisual content consumption on digital platforms will be discussed, moderated by radio, TV and press journalist Xantal Llavina and with the participation of companies such as Movistar, TV3 and RTVE.
In addition, a special session will be held for students of telecommunications and Vocational Training in Audiovisual Production and Shows so that they can learn firsthand about the audiovisual industry and the wide variety of professional careers that the sector has to offer.
The AV Experience Zone is ideal for executives, AV managers, IT and/or asset managers, and marketing and general services directors working in any type of company, as well as retailers and professionals from universities, training schools, and private colleges, not forgetting professionals in the hospitality sector. Places are limited and registration is required.
“We are very excited to once again hold the AV Experience Zone at ISE after the success of last year’s event,” says Chris Lavelle, Senior Director of Development for EMEA at AVIXA.
Yoav Slimobich, project manager for AVIXA in Spain and Portugal, points out: “This is a fundamental event for end customers to get closer to the audiovisual industry and see the possibilities that AV technology offers for their businesses, as well as to learn about the role of integration companies and be able to interact with the most cutting-edge solutions on the market,” he adds.
Mike Blackman, CEO of Integrated Systems Events, comments: “We are very excited about this year’s show, which will feature another great AV Experience Zone. Working closely with Spanish companies to offer visitors such engaging content allows ISE to provide a fantastic insight into the future of professional AV and how it impacts all of our lives. I am personally looking forward to seeing it in action this May at Fira Gran Via.”
