Andrew Percival, Managing Director, commented: "We are delighted to create the Aura brand. Following the massive success of Excel, Mayflex is well positioned to develop quality solutions that are backed by our exceptional service and support."
Andrew continued: "In September 2020, we welcomed Simon Jacobs to the team, bringing
with him over 20 years of experience in the AV market. Simon has worked closely with the leadership, sales, and marketing teams to develop the Aura brand and ensure we offer a premium product portfolio that meets market demands."
Simon Jacobs commented: "I'm excited to see the results of many months of work designing and developing the Aura brand. As the slogan highlights, Aura offers a different experience, with exceptional quality and best-in-class performance, all protected in elegant packaging that contains no single-use plastic and is made from 100% recyclable materials – a first for any audiovisual supplier in today's market.".
Simon concluded: "We have a new website, www.aura-av.com, which details the range of products offered, all of which can be ordered through Mayflex. Customers can view prices and available stock through the Mayflex online store. There is also a comprehensive PDF catalog that includes educational content to help customers choose the right products for their needs."
