Carmen has extensive experience helping clients adopt cutting-edge solutions. She has been with Pure Storage for two years, having previously spent six years focused on Customer Outcomes at ServiceNow, in addition to her prior experience at AT&T, Atos, and Teradata. Carmen's appointment comes during a period of dynamic growth. According to the IDC Enterprise Storage Tracker report for the last quarter, Pure Storage grew by 111% in Spain and Portugal, compared to market growth of only 0.2%. Carmen has played a key role in this impressive growth, working daily with clients to help them solve their biggest challenges.
Major companies operating in diverse sectors, from finance to healthcare, rely on Pure Storage to meet their most pressing data storage needs. The public sector also relies on Pure Storage solutions, including the Ministry of Defense and Lantik (the Technology and Innovation Company of the Provincial Council of Bizkaia).

In her new role, Carmen will help clients transition to the all-flash data center of the future, meeting their sustainability goals in the process through modern, energy-efficient, and space-efficient flash storage. Carmen will also help clients achieve their AI objectives at every stage of their implementation, from data curation to modeling and inference, regardless of where their organizations are in their AI adoption. This will all be delivered with unprecedented flexibility: through traditional storage ownership or via STaaS, a cloud-based operating model.

The executives' vision
: "I am proud to work closely with our customers and partners every day in Spain, and I look forward to developing these relationships across the Southern EMEA region. I am excited about the tremendous opportunity we have to help customers achieve their global sustainability, AI, and data management goals through the use of simple and modern flash solutions." Carmen Derlinchan, SE Director for Southern EMEA at Pure Storage.
"Carmen has a proven track record of innovation at companies in Spain and Portugal, and it's great that she can now bring her expertise to the rest of the Southern EMEA region for Pure Storage." - Seb Darrington, Vice President, Systems Engineering, EMEA.