To maintain a competitive edge and increase agility, today's businesses are adopting models that allow them to automate application service delivery and establish a unified infrastructure. Getting to market quickly and efficiently is increasingly important and is fueling the transition to software-defined data. With application delivery controllers (ADCs) as the publishing point for application services, the ability to automate workflows is critical in adaptive and elastic environments.
The KEMP vRO plugin is designed to provide out-of-the-box automation workflows and give virtual infrastructure managers the control to dynamically publish and scale applications—a challenge sometimes encountered in rigid, traditional data centers.
Support for application delivery services deployed in any environment (dedicated hardware, virtual, bare metal, cloud) empowers IT departments to provide on-demand services that better meet evolving needs. Additionally, IT efficiency is improved, reducing operating expenses through the consolidation and automation of repetitive application maintenance tasks.

KEMP LoadMaster is a Layer 2-7 load balancing/application distribution controller (ACD) solution. Flexible deployment options are available across a wide range of hypervisors and cloud platforms, as well as dedicated KEMP appliances and third-party bare metal servers. LoadMaster provides enterprise-level application integration and service acceleration that intelligently directs user traffic to help applications perform better in on-demand, virtualized, or hybrid cloud data center architectures.

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